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Colleges Using Myspace?

Colleges are using Myspace to reach students:

http://www.myspace.com/edgewoodcollege

http://www.myspace.com/harcumcollege

http://www.myspace.com/marshillcollege

http://www.myspace.com/edisoncommunitycollege

At the same time, colleges are blocking Myspace:

http://chronicle.com/wiredcampus/article/1212/more-colleges-move-to-block-myspace

Why try to fight something that's so popular?

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